Red Cross

First Aid Rapped Up

Directed by Chris Sweeney

The brief was straightforward – a hip hop video for toddlers. We immediately reached for the gold spray paint and bling box! ‘First Aid Rapped Up’ is a series of three videos which promote a new app from the British Red Cross that ensures people are equipped with the right knowledge and information to deal with accidents when the occur. As you can imagine, everyone was fighting over who got to take the monster pram home.

Production Company: Good Egg